Introduction Email marketing is still, by far, the number 1 marketing tool for online marketers Email headlines are the single most important element of your emails. Market Research tells us that If your headline doesn’t catch the potential readers eye; interest or intrigue them within the first 8 seconds, they will probably click the […]
Facebook Marketing – Rules To Follow To Get Your Ads Approved Quickly!
Introduction I hear a lot of people complaining that their Facebook ads have been rejected, and that frequently there is not a clear reason given. This can be very frustrating and potentially costly if you are working to a dealine-eg a launch In a recent article Adespresso has analysed its own experience and data, to […]
How To Write A Call To Action That Converts
Introduction If you’ve ever wondered how to write a call to action then this article by Bill Pescosolido is meant for you! Content is the foundation that you use for online marketing. While we all know that quality content is essential, a well-written blog post or email is less likely to convert if you have […]
My 5 Secrets of Engaging Email Marketing Copy
Introduction When done well, Email Marketing is still the most effective form of marketing communication. Emails should convince readers to take some sort of action, whether it is to sign up for a special offer or respond with specific information. The purpose of your email is its Call to Action (CTA), and it should be […]
Exploring The Most Cost Effective Online Marketing Channels
Introduction What are the best online marketing channels? There isn’t a straightforward answer to this question. Every business is different. But, there are certain channels that tend to be more cost-effective and provide higher conversion rates. If you are looking for a way to stretch your online marketing budget, then explore the most cost effective […]
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