Introduction When done well, Email Marketing is still the most effective form of marketing communication. Emails should convince readers to take some sort of action, whether it is to sign up for a special offer or respond with specific information. The purpose of your email is its Call to Action (CTA), and it should be […]
Exploring The Most Cost Effective Online Marketing Channels
Introduction What are the best online marketing channels? There isn’t a straightforward answer to this question. Every business is different. But, there are certain channels that tend to be more cost-effective and provide higher conversion rates. If you are looking for a way to stretch your online marketing budget, then explore the most cost effective […]
Microsoft Acquires Linkedin: Becomes major player in Big Data & HR Recruitment
On 14th July 2016 the acquisition of LinkedIn to Microsoft was announced. This is the biggest Dotcom sale so far, and could have far reaching implications for every online business. Microsoft has basically paid $26 Billion for the biggest database on professional people in the world, with over 400 million registered users and more than 100 million visitors […]
The Internet Has Forever Changed How We Make Money
Introduction and Overview As I have explained in my earlier post “The Internet Has Changed Everything” that the internet and communications revolution is changing the human life experience, and it’s really only just begun. The way we do business and how we make money has also changed completely. The era of full page ads in […]
How to Develop a Growth Mindset For Success In Your Business
Creating and growing your own succesful business is more about mindset and attitude than the mechanics of doing it. If your mindset is wrong, your chances of success are really not very high. Your thoughts and beliefs determine your destiny. Your life or your business will not be a positive experience if you have predominantly […]
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