David Amer Business Advisor

Helping Business Leaders to Increase Company Performance and Value

Phone: 0418 277 137

Email: [email protected]

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    • Why Choose Me as Your Trusted Advisor?
    • Companies I Have Worked With.
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    • Business Advisory Services For Business Leaders-Why Choose Me?
      • Potential Opportunities and Priority Problem Resolution
      • 4 Keys To A Successful Business Mentoring Relationship
      • How to Develop a Growth Mindset for Success in Your Business
      • Business Advisory-ERP System Implementation Guidelines
    • How to Create Your Customised Strategic Growth Plan
      • Why Diversification is the Way to Think About Growing Your Business
      • Product Strategy
      • Pricing Strategy
      • Marketing Strategy for Growth-Digital Marketing has Changed Everything.
      • How to Make Your Business Exit-Ready
    • The New Role of an Experienced CFO from 2023
      • Funding Options for Your Growth Plan
      • Why Do Businesses Create An Annual Financial Budget?
    • Leadership in Your Business in 2025
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You are here: Home / About David / David Amer Biographical Overview

David Amer Biographical Overview

During a corporate career of over 25 years,

David Amer skills and experience

David Amer skills and experience-overview

I held senior general management and financial positions in large corporations, SME’s and new start-ups, in multiple industries in 5 countries, including Chief Financial Officer (CFO) of 3 “Top 50 ASX listed” companies in Australia, and was CEO of two companies with sales of more than $250 and $65 Million respectively.

  • As Managing Director of Australian Kitchen Industries (AKI), a company that I acquired funded by a private equity company, my team and I grew the business from annual sales of $12 million and a loss of $2 million, to sales of $65 million and profit of $5 million over a 6-year period.
  • As General Manager responsible for all functions including marketing, sales, finance, HR, IT and operations, I recruited and coached high-quality sales teams that achieved exceptional results in 2 most recent companies. 
  • Over 28 years’ experience in product and process manufacturing industries in the UK, Middle East, Australia and New Zealand, in roles from Cost Accountant to CEO., including systems specification and implementation, inventory mgt. and warehousing.
  • For the 10 years to June 2022, I ran my own business coaching and consulting company working with Business Owners and CEOs to resolve their current problems & to sustainably grow their business by creating and regularly updating a One-Page Strategic Plan and implementing a Customised 2-3 Year “Business Growth Plan”. 
  • My extensive experience and achievements during my corporate career with over 25 years at “C” level in businesses of all sizes, has enabled me to offer Business Mentoring, Coaching and Advisory services to ambitious Business owners & Senior executives in companies of all sizes.

To read testimonials from people I worked with that testify to my leadership, motivational and mentoring skills and ability to work as a team leader and team member. Click on link below:

 

https://davidamer.com.au/testimonials/

 

My Key Skills and Experience Include:

  • Vision to see the “big picture” and master business details.
  • Expertise in strategic thinking, restructuring, and change management.
  • Ability to evolve businesses for sustainable  growth and profitability.
  • Extensive experience in creating and implementing both One page plans & long-term strategic plans.
  • High-level financial management and reporting skills.
  • Successfully handled mergers, acquisitions, divestments, and buyouts.
  • Specialised in business systems implementations and upgrades (ERP, SAP, MRP2, bespoke systems).
  • Developed strong written and oral communication skills.

My broad expertise allows me to lead effectively and mentor colleagues at all levels.

Commitment and enthusiasm are characteristics that I bring to every role I accept, and I always give 100% to the companies I work with.

Bringing the ability to see the “big picture,” leadership, strategic thinking, corporate restructuring and change management skills, as well as my financial and operational experience and expertise to existing and new business ventures, makes me a valuable resource for Business Owners and CEO’s.

I always apply my personal core values in my business activities: honesty, integrity, trustworthiness, compassion and helping other people to be the best they can possibly be, are always paramount considerations.

Mindshop

Since April 2024 I have been a Business Advisor with “Mindshop”.

Mindshop offers tools, training, and support for business advisors to expand their practice. Services include business health checks, strategic planning workshops, leadership programs, marketing materials, and peer networks. These resources help advisors deliver quality services in business advisory, financial management, strategic planning, leadership, and culture.

Mindshop integrates practical resources, pre-built services, customisable workshops, advanced technology, best practice training, personalised coaching, and a global community of peers.

Next Steps

I personally work with Business Owners, CEOs and Senior executives. initially to explore potential opportunities they are not acting on, and priority problems they are too busy working in their business to resolve.

Then working with them as their trusted advisor to increase individual and organisational performance and value and to sustainably grow their business by creating and regularly updating a One-Page Strategic Plan and Implementing a Customised 2-3 Year “Business Growth Plan”.

If you believe I might add significant value by working with you in an advisory role, to take your business and personal life to the next level, and you would like to learn more, just click on the button below to:

 

Book a Free Strategy Session

 

You will receive an email confirmation and a reminder from my booking system prior to the meeting. 

You can View my LinkedIn Profile Here

Why Business Owners and Executives Hire a Business Coach or Mentor

Working with Himalayan Mineral Water Company in Lhasa, Tibet

My Coaching and Mentoring Business Is Based on Over 30 Years of Business Experience During my corporate career, I held general management and top-level financial positions in large corporations, mid-sized companies, small businesses, and start-ups across … Learn More:

Companies I Have Worked With

David with then boss Gerry Harvey

Sharing skills & experience I bring to my Business Advisory and Coaching Business. Companies I worked with during corporate career, responsibilities & achievements: Harvey Norman - Director/Franchisee of their Kitchen and … Read More:

Categories

  • Annual Budgets (1)
  • Business consulting (2)
  • Business Mentoring (1)
  • Business Plan (2)
  • Email Marketing (3)
  • Facebook Marketing (3)
  • Financial Control (1)
  • General (4)
  • Growth Strategy (1)
  • Mindset and Purpose In Life (4)
  • Social Media Marketing (1)
  • Strategic Plan (2)
  • The Digital and Internet marketing revolutions have changed everything (2)
  • Website Design & Search Engine Optimisation (SEO) (2)

Archives

  • April 2025
  • February 2025
  • August 2022
  • February 2021
  • December 2020
  • January 2019
  • September 2018
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  • June 2018
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  • January 2018
  • November 2017
  • October 2017
  • August 2017
  • May 2017
  • July 2016
  • April 2016
  • January 2016
  • October 2015
  • September 2015

Latest Posts

  • What exactly is Strategic Planning and Why is it So Important?
  • 4 Keys To A Succesful Business Mentoring Relationship
  • Why your business strategy should also fulfil your personal purpose in life.
  • SEO-8 Common Keyword Mistakes you can easily avoid
  • 12 Reasons Why You Need A Current Business Plan

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Book Your FREE Strategy Session with David

To book a free 20-30 minute discovery call with me click on my calendar below:

https://calendly.com/app/login?email=david%40davidamer.com.au&source=confirmation

Phone within Australia: 0418 277 137
David’s Mobile Outside Australia: +(61) 418 277 137

Email: [email protected]

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